Visitors and leads

The visitors on your website where you have installed the neetoChat widget are called contacts. Contacts can be grouped into

  • Visitors

  • Leads

You can also filter Contacts based on all the attributes, create Segments out of the filters add new columns to a contact.



Visitors are the individuals who access and navigate through the web pages of a particular website. They can be potential customers, readers, or users seeking information, products, or services provided by the website. Understanding visitor behavior, preferences, and demographics can help website owners optimize their content, user experience, and marketing strategies to cater to the needs and interests of their target audience.


When visitors initiate a conversation in the chat widget and provide their information, they transition from being ordinary website visitors to become leads. The information they provided allows businesses to follow up with these leads, nurture the relationship, and potentially convert them into customers or clients.